WEB DESIGNER or WEB DEVELOPER
Comparing the Roles... which is right for You?
Web Designers understand the principles of aesthetics, carefully balancing typography, color schemes, images, and generating written content to tell the narrative of your company's story. The result is a strong online presence where every detail is designed to connect with your audience. Our e'ContentStudio Web Designers build multi-device responsive and user-friendly websites on the Godaddy Airo platform.
Web Developers use their proficiency in coding, Plug-in Apps, and technical programing to create websites on platforms such as WordPress. Web Developers often require their Clients to supply the images and written content for their websites, which may result in additional cost.
We Partner with WordPress Developers
◈ e’ContentSuite does not provide WordPress, coding, or technical programming services.
However, we are glad to provide our Design + Content and collaborate transparently, with either your current web developer, or with one of our independent associates. In either case, we prefer to work as a split-agency, where our clients select their WordPress builder of choice and are invoiced separately.
What is Web Design
Web Designers work on the vision for a website. Typically, a Web designer’s role has three main parts:
- UI is the user interface concerned with the “feel” of the website, which includes conveying the brand message throughout the application.
- UX relates to how easily users can navigate the website and improving areas of concern based on feedback.
- Visual design has to do with the graphics and making sure everything is laid out aesthetically.
Web Designer Skills
Web Designers create websites that are visually pleasing and user-intuitive, without sacrificing functionality. Typical Web Designer skills include:
- Proficiency of Responsive Website principles to fit all screen sizes: laptop, mobile, tablets.
- Strong Content Writing of Titles, Taglines, Products, Services, Digital & Media content.
- Proficiency of color theory, typography, impact/hero images, and layout and overall Web Design composition.
- AI graphic design software knowledge
- Proficiency of CSS functionality
- Keyword optimization and SEO techniques
- Proficiency of relevant Content Management Systems (CMS) such as Godaddy Airo.
◈ e'ContentStudio Web Designers have the unique ability to integrate visual design and written content changes in-real-time. We use functional, responsive, and user-intuitive Web Design tools without coding needs, enabling Clients to control their own website and save on maintenance fees.
What is Web Development
Web Developers work on the technical coding, Plug-in Apps, and programming, which includes:
- Front-end involves writing code for website elements that users access directly, such as interactive features and site content.
- Back-end focuses more on the structure of the website itself, including servers and database management.
- Full-stack development works with both types and sees the process from start to finish.
Web Developer Skills
Specific skills can vary, but typically include:
- Proficiency in front-end programming languages, such as HTML, CSS, and JavaScript
- Proficiency in back-end programming languages, such as PHP, My/SQL, and Java
- Proficiency with common front-end frameworks such as Angular and React
- Understanding of database architectures for WordPress website principles to ensure adaptability to PC, mobile and other device screen sizes.
- Proficiency with using application programming interfaces (APIs)
Troubleshooting and timely debugging of new or existing WordPress websites are common. Formatting and coding errors across various device screens is general practice for a Web Developers role. Ongoing Web Developer maintenance is also often required for WordPress sites, as plug-ins and other updates frequently expire.
◈ If your WordPress site needs support, we are glad to refer you to one of our affiliates.